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Ather Energy Partners With Gujarat Titans IPL Team

Ather Energy has entered into a multi-year partnership with a new Indian Premier League (IPL) Ahmedabad franchise called Gujarat Titans. Ather becomes their main partner. The collaboration will start from this season. You can see the Ather Energy branding on the front of the Gujarat Titans official team shirts. Also read – CSK vs KKR IPL 2021 last match live stream today at 7:30 pm: How to watch live online for free

Ather Energy produces two new 450X and 450 Plus electric scooters. The company was founded in 2013 by IIT Madras alumni, Tarun Mehta and Swapnil Jain. Ather Energy recorded 20% monthly revenue growth over the past year. As the electric vehicle ecosystem expands in India, Ather Energy is expanding its retail presence across the country. Currently, the company has 30 experience centers (stores) across India and plans to open 150 experience centers in 100 cities by March 2023. Also read – Karnataka Government Bans Online Gambling Games

Through this strategic partnership with Gujarat Titans, Ather Energy aims to build a strong fan following across the country and promote the adoption of its EV scooters in the country. Also read – IPL 2021 DC vs SRH match live stream today at 19:30: How to watch online for free

The Gujarat Titans team is one of the two newest teams to join the league. Hardik Pandya has been appointed as team captain, and Rashid Khan and Shubman Gill have also been selected as team members. In the recently closed IPL auction, the Gujarat Titans team has brought in cricketers such as Mohammed Shami, Jason Roy, Lockie Ferguson, David Miller and Vijay Shankar. The management of the cricket team will be led by Vikram Solanki, who will fill the position of Director of Cricket, with Ashish Nehra as Head Coach. Gary Kirsten will serve as the Titans’ mentor and batting coach.

Over the next three years, Ather plans to increase its annual production capacity to one million four-lakh scooters by the end of 2022, install 5,000 fast chargers across India and expand its network to 600 stores. Ather Energy claims to have invested deeply in the charging infrastructure with its public charging network – the Ather Grid. It has more than 300 charging stations across India.

Ravneet Singh Phokela, Chief Business Officer Ather Energy said: “We are delighted to partner with the Gujarat Titans team, which will make their debut in IPL in the coming season. As relative newcomers to our respective fields, we are committed to shared values ​​of fearlessness and positivity, and the hunger to make a difference in our highly competitive environments.Ather is expanding rapidly across the country, with a presence in 24 cities and expected to reach over 100 cities in the next 12 months The scale and reach of IPL provides us with a great platform to quickly increase brand awareness and exposure across the country, while expanding our geographic footprint.But in addition to reaching numbers, the IPL has the unique advantage that it is a sporting event whose appeal transcends age and gender boundaries and involves the entire household.This gives us the opportunity to ters to a wider audience and accelerate EV adoption across the country”

Colonel Arvinder Singh, Chief Operating Officer Gujarat Titans said: “We are delighted to be joining hands with Ather Energy, a young and thriving company leading the EV sector in India. The blend of youthfulness and strategic thinking that resonate Ather Energy’s projects resonates with us as a team as we embark on a journey with youthful spirit and determination in mind to make our mark in the competition. We hope to work together with great synergy to achieve our goals.”

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